With Google’s 2022 update to Search Ads 360, advertisers need to be prepared for some changes. Here’s what you need to know about the update:

Google is making a number of changes to Search Ads 360 in 2022. The most notable change is that Search Ads 360 will no longer support third-party ad servers. This means that if you’re using a third-party ad server, you’ll need to switch to another platform before the end of the year.

What are the benefits of the update?

If you’re a marketer using Google Search Ads 360, you’ll want to be aware of the new features and changes rolling out in 2022. In this article, we’ll give you an overview of what’s coming so that you can be prepared. Some of the highlights include new ways to measure conversion value, updated audience targeting options, and changes to the way reports are generated. In 2022, Google will be updating Search Ads 360. Here’s what you need to know about the changes:

– Google will be moving away from third-party cookies and instead using first-party cookies to track conversions.

– The update will also include a new “conversions API” that will allow for more accurate tracking of conversions.

– Finally, Google is changing the way it calculates conversion values, which could impact your ad campaigns.

Keep reading to learn more about these changes and how they might affect your business.

What strategies can advertisers use to take advantage of the update?

Search Ads 360 is constantly evolving to help you stay ahead of the competition. Here’s what you need to know about the latest update, released in 2022:

The biggest change is the addition of new features designed to help you optimize your campaigns more effectively. For example, you can now use “smart bidding” to automatically adjust your bids based on real-time conditions.

Other new features include improved reporting and tracking, as well as support for multiple languages and locations.